Kalamazoo, MI – Bill Main, President and CEO of Landscape Forms, and Juan Eusebio Pujol, CEO of Santa & Cole, Barcelona, Spain, have announced the expansion of a marketing alliance which was originated between the two companies in the fall of 2006. At that time the agreement gave Landscape Forms exclusive distribution of Santa & Cole Urban Elements products in the United States and Canada. Earlier this year Landscape Forms became the exclusive distributor for Santa & Cole in the United Kingdom. The newly expanded alliance, based on significant growth in sales in the past two years, provides that Santa & Cole will now represent Landscape Forms in Italy, France, Portugal and Spain.
The Landscape Forms expanded alliance with Santa & Cole is significant not only for the sales growth of the company, but for its contribution to the health of the business climate of Kalamazoo and West Michigan. This alliance marks a milestone for the Kalamazoo-based manufacturer. Starting as a small, local, entrepreneurial venture, Landscape Forms is now known as the leading designer and manufacturer of site furniture worldwide.
Santa & Cole was founded in 1985 by Javier Nieto Santa and Gabriel Ordeig Cole. Today, Santa & Cole markets such products as indoor lighting and furniture products, urban elements, books and plant elements for urban reforestations, all under its brand.
With its headquarters in the Parc de Belloch estate on the outskirts of the Barcelona Airport, Santa & Cole embraces a view to the future and intends to promote the development of a knowledge park, focused on innovation and industrial design in this emblematic location. The first two tenants of Parc de Belloch are the headquarters of Santa & Cole and the future corporate university of Telefónica, and these will be followed by other training institutions and innovative companies. www.santacole.com
Landscape Forms is a designer, manufacturer and marketer of commercial outdoor furniture and accessories, and has won numerous design awards during its 40-year history. The company’s product list includes exterior seating systems, benches, tables and chairs, umbrellas, wheelchair-accessible picnic tables, planters, litter receptacles and ash urns. Clients include such well-recognized companies as Boeing, Cisco Systems, Hewlett Packard, Harvard University, Disney, Chrysler, Mayo Clinic, Chicago’s Lincoln Park Zoo, Sprint, American Airlines, LaGuardia Airport, Microsoft, Nike, Kellogg’s Cereal City USA and many others. www.landscapeforms.com.
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